Learn more about PAK-7 and its programs here.

Conversation hinges on program quality. “Because we are committed to getting programs shown on national television, so that people of all faiths can see them, we need to compete with the best programs on TV,” Hart explains.

For example, Video Star looks and feels like a popular game show, but with a Christian perspective.

(Graphic courtesy of PAK-7)

“We show 20 young people competing for a place on a media summer school. I guess it’s a little bit like The Apprentice, but without Donald Trump,” Hart says.

“We hope to show this program in Pakistan on national TV and use it to change attitudes to Christians and the Gospel.”

Years in senior leadership at SAT-7 International, a Christian satellite TV ministry serving the Middle East and North Africa, prepared Hart for his work in Pakistan. “Like SAT-7, at PAK-7 we make programs that people are going to enjoy watching,” Hart says.

“They’re not going to feel attacked in any way for their own beliefs, but they’re going to have an opportunity to learn about what Christians believe and to see Christians bringing their own witness.”

Header image courtesy taken from Video Star, courtesy of PAK-7.

For example, Pakistan will not allow religious programming on its mainstream cable TV network. However, as described here, there are at least 10 Christian options available on private TV channels. Over two million people “tune in” to watch sermons and worship services; most viewers live in the eastern Punjab province.

One group wants its programming to reach a wider audience. PAK-7 hopes to foster awareness and positive change on a national level. “We’re trying to create opportunities for people to encounter Christians and to encounter God through our programs,” CEO Andrew Hart says.

“Television has a great role to play in supporting the Christians of Pakistan, but also in helping the wider society to learn about Christians and what [they] believe.”

By making high-quality programs for national TV, PAK-7 ministers to viewers across the religious spectrum. “People are often looking for help in their situations,” Hart continues.

(Photo courtesy of PAK-7 via Facebook)

“We hope that through our programs and our work on social media, we’re able to help people see the difference that knowing Jesus can make. We allow them to explore that further through online conversation with our teams.”

Learn more about PAK-7 and its programs here.

“It would be great if you would pray for this nation. Pakistan is a huge place. It’s the fifth-largest nation in the world, and it’s got about 220 million inhabitants,” Hart says.

“On our website, you can download a free 30-day PDF file that gives you things to pray for, and you’ll learn a bit about this beautiful country.”

Header image courtesy of PAK-7.